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Hall's needed help with their online footprint.
Halls Property Group are a family run estate agent based in Essex. They were established in 2020 and specialise in domestic sales and lettings. Whilst the owner had extensive prior experience in the market, Halls had no digital footprint due to being a new business. The company needed help in creating their brand and website and establishing an online presence. A friend recommended Freelance SEO Essex.
Get StartedThe Solution.
Halls Property Group chose Freelance SEO Essex due to their existing experience in the marketplace. An initial discovery session was held to determine the objectives for the digital marketing strategy.
Before we could start generating enquiries, the client needed a brand. Freelance SEO Essex developed brand guidelines for the client and a suite of assets including logos, brochures, and property boards.
We then set about creating their website. We used our previous experience in the property industry to ensure that the site had the necessary legal information as well as being optimised for SEO and
conversions.
Part of this process included creating relevant location based landing pages and helpful calculators. Freelance SEO Essex manage all the site content for Halls including content required for their SEO campaign such as
blogs.
The property market in London and the South-East is extremely competitive. Despite this, Freelance SEO Essex were able to develop and maintain an SEO strategy for the client, achieving page one for many of their
target keywords. This success has helped provide the client with a regular influx of enquiries.
We also run the clients’ social media accounts, essentially operating as an extension of their team.
The Results.
- 15 new enquiries per week
- Revenue increased by 148% YoY
- 56 keywords in top 3 position on Google
