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Essex Tree Brothers needed a boost to their local keyword rankings.
Essex Tree Brothers, a leading family run tree surgery business, contacted Freelance SEO Essex to provide marketing support to help increase their search engine rankings and drive more traffic to their website. Despite being recognised as one of the leading tree surgery businesses in Essex, they struggled to rank for industry keywords, and even localised key words such as ‘Essex tree removal’.
Get StartedThe Solution.
Freelance SEO Essex undertook an intensive site wide audit of the website, conducted keyword research and reviewed the website from a user experience perspective, allowing us to create a detailed plan to grow the sites organic ranking.
An advanced link-building strategy was put in place, whereby high-quality placements were secured on relevant industry websites, which gave the Essex Tree Brothers website the authority it needed to rank for top industry keywords.
The client wanted to build on the success of their organic search campaign with paid search.
We provided the set up and ongoing maintenance of the client’s PPC campaigns, including creating ad groups and copy, researching keywords and refining targeting, which has further supported their rankings and increased their enquiries.
The Results.
- Increase in business growth of 210%
- Traffic up by an additional 70%
- Click to sale conversion rate of 7%
