Link building is one of the most hotly debated aspects of SEO, but it also remains one of the most important parts. It gives Google an indication of what searches you’re most relevant for, and shows how trusted and popular your site is.
Done well, link building can transform how visible your site is online. However, it’s so important to take a careful and considered approach to link building in 2022 – both internal and external link building – so as not to have a negative impact on your search performance.
Our infographic shares the most important considerations to bear in mind when it comes to link building.
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