About
SEO

Car buyers making online decisions.

Research by Google showed that the average car buyer only visits two dealerships in the car buying process. Yet the same research also showed that many of them start out without even knowing what sort of car they are going to buy.

This represents both an opportunity and a threat for a new or second hand car dealer. On the one hand, those buyers are entering the market with an open mind. They are ready to be persuaded that the car on your forecourt is the one for them. However, it also means that if your car dealer SEO is not up to scratch, they will never even be aware of your existence.

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Fresh, relevant content.

Providing up to date images and information regarding the latest vehicles you have available is, of course, important. However, to rank well on Google, your site needs to be more than a list of cars for sale. We will help you demonstrate that you are an authority in the automotive industry by providing regular fresh content for your blog or news page that covers the trending topics in the industry.

This might include news on new car releases, discussions on new technology, changes in regulation or interesting guides and tips on road trips, car maintenance, winter maintenance and so on. Search engines like nothing more than fresh content being added regularly, and we have a team of professional writers who have a genuine interest in the automotive industry.

Keep your site in the fast lane.

The car sales business is as competitive as it has always been. Our automotive SEO services will help you stay ahead of the pack and push your business up the search engine rankings. Why not give us a call on 01245 477449 or email us here to find out more?

Our
Process

Start your SEO in 7 days.

Day 1

1 – SEO Audit

We start with a comprehensive audit of your website to understand how it’s currently performing. This includes keyword analysis, on-page SEO checks, technical issues, and competitor insights — highlighting exactly what’s holding your site back and where the biggest opportunities lie.

Day 5

2 – Strategy & Setup

Next, we build your SEO strategy. We finalise target keywords, review competitors, set up tracking tools, and implement priority fixes across your site. This ensures everything is aligned for performance, visibility, and lead generation.

Day 7

3 – Go Live & Optimise

Once live, we begin executing the SEO strategy. We optimise content, improve site structure, and monitor performance closely. You’ll receive clear reporting and ongoing optimisation to drive steady growth month after month.

Proven SEO results for real businesses.

Numbers don't lie. See the impact we've made for businesses like yours.

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21% Increase in valuations and enquiries
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210% Increase in business growth
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305% Content interactions up
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What’s included in our SEO campaigns.

Everything you need for sustainable organic growth, with no hidden extras.

  • Keyword research with commercial intent
  • 43-point onsite health check
  • Local SEO & Google Business Profile optimisation
  • Ethical, content-led link building
  • Ongoing consultancy & support
  • Technical SEO & onsite optimisation
  • Content creation & optimisation
  • Competitor analysis
  • Monthly reporting

Why Choose Freelance SEO.

We deliver results without the agency price tag.

Affordable Monthly Packages

Marketing that fits your budget without compromising on quality.

Lead-Focused Strategies

Every campaign is built to generate enquiries and sales.

Local Search Dominance

Get found by customers in your area when they search.

Monthly Performance Reports

Clear, jargon-free reporting on what matters most.

Transparent Communication

Regular updates and always available when you need us.

No Long-Term Contracts

Flexible arrangements that put you in control.

Get Your Free
Ranking Report.

Discover where you rank for your most important keywords and get actionable insights to improve your visibility.

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Frequently asked questions.

Common questions about our SEO services, answered simply.

The car sales business is complex and multi-faceted. To deliver the most effective automotive SEO services, we first need to have a clear understanding of your business. You might sell new cars, used cars or a combination of the two. Then there are the specialists, such as classic, luxury or sports car dealers.Understanding your business is the first step towards the golden rule of SEO and that is understanding your customers. These are the people your site needs to appeal to and these are the people it will be aimed at. It sounds obvious, but it is easy for a business’s website to become almost a “vanity project” aimed at the business itself instead of the people it is looking to serve.The point is that Google and other search engines always view a site from the perspective of the visitor, so to deliver effective auto trader SEO, we must do the same thing. We ensure the site is easy to navigate, is user friendly and will make visitors want to stay around to find out more about your business and the cars you currently have in stock.