Analytics

Predictive Analytics for SEOs

The Latest Analytics Tools Can Help You Get the Most Out of Your Website Big data analytics can be used…

How Conversion Rate Optimisation (CRO) Improves Business

SEO and CRO: why the two practices now go hand in hand We discuss why conversion rate optimisation is now…

Using Analytics to Develop Digital Marketing Strategies

Digital Optimisation With the increase of internet availability, an increase in digital marketing has come about. The data aggregated from…

Use Key Performance Indicators (KPIs) To Measure Your SEO Performance

How do you evaluate the success of your SEO performance? You measure it. Then you make some intelligent changes and…

Happy 10th Birthday Google Analytics!

Google Analytics is Now 10 Years Old As we celebrate Google Analytics' 10th birthday this November, we look back on…

How to Reduce Bounce Rate and Abandonment

Getting people to visit your website is a challenge in itself, but something that continues to baffle many business owners…

How Google Analytics Can Boost Your Content Strategy

Content is once again king. Thanks to the improvements in Google’s search engine in recent years, mostly down to the…

How To Resolve The Referrer Spam Problem

As promised, we have been working on the Analytics referral spam problem that we discussed previously here at Freelance SEO…

The Rise of Google Analytics Referral Spam

If you look at your Google Analytics reports on a regular basis, you will have probably noticed in recent months…

Google Analytics: Are You Using It Yet?

Ever wondered exactly how many people visit your site, and what they do once they’ve finally landed on your page?…