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Is User Experience a Ranking Factor in Google Now?

Posted on June 15, 2018January 27, 2022 by fseonline

Google Potentially Using Bounce Rates to Downgrade Sites User experience (UX) has always been important for attracting more visits and Continue Reading

Posted in Mobile, SEO

library book shelves

5 Ways SEOs Can Use Machine Learning

Posted on May 17, 2018April 20, 2022 by fseonline

How Can Machine Learning and AI Improve Your Processes? Advances in machine learning and artificial intelligence can optimise your SEO Continue Reading

Posted in SEO

Don't Panic

Why Do Search Positions Fluctuate So Much?

Posted on May 11, 2018April 20, 2022 by fseonline

New Content Can Cause Extreme Fluctuations Google’s John Mueller has recently been discussing the question of SERP fluctuations. And as Continue Reading

Posted in SEO

CRO analysis

How Conversion Rate Optimisation (CRO) Improves Business

Posted on March 21, 2018April 20, 2022 by fseonline

SEO and CRO: why the two practices now go hand in hand We discuss why conversion rate optimisation is now Continue Reading

Posted in Analytics, SEO

future of seo

Freelance SEO Trends, Tips and Changes – Spring 2018 Update

Posted on March 9, 2018April 20, 2022 by fseonline

A Look at the Future of Search The SEO landscape is constantly evolving. What will be the biggest trends and Continue Reading

Posted in SEO

leap into the new year

New Year, New Marketing Strategy?

Posted on January 8, 2018January 27, 2022 by fseonline

Marketing Trends for 2018 The digital marketing landscape evolves with each passing year. What factors will you need to consider Continue Reading

Posted in SEO

website reviews

Why Online Reviews are Vital for Better Search Rankings

Posted on November 21, 2017April 20, 2022 by fseonline

We discuss the findings from LocalSEOGuide’s latest report, which confirm that online reviews are now heavily contributing to better search Continue Reading

Posted in SEO, Tips and Tricks

google on a tablet screen

Mobile-First Index Set to be the Way Forward for Google

Posted on October 16, 2017April 19, 2022 by fseonline

According to industry chatter, Google has been testing its mobile-first index live within its search results in the last few Continue Reading

Posted in Design, Industry News, Mobile, SEO

canonical

Canonical Links: What Are They and Why Are They Important?

Posted on July 14, 2017March 24, 2022 by fseonline

Last month an ecommerce website came to us requesting an SEO audit to help highlight any issues that are holding Continue Reading

Posted in SEO

Mozcast

What Was the June 25 Google Update?

Posted on June 28, 2017April 20, 2022 by fseonline

Update Rated 9.5 is Among Most Significant Seen This Year Google issues updates every day, but according to commentators in Continue Reading

Posted in Google, SEO

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